— PROJECT NAME

VistaNova

- Brand Guildlines


— ROLE

Art Direction

Branding

Strategy


— DATE

2020-2022

Cimpess strategy will upgrade the whole branding system and website design system (centered on VISTA), I am the Director of design in Cimpress China, with Global design team and other BU design teams to define the whole design system, brand visual guildance, user experience, customizer regulations, etc.


Here are the specifications for the use of the brand about VistaNova